About Me
I’m Phil Stott – your flexible, experienced, no-fluff e-commerce partner.
With over two decades of experience in fashion retail and e-commerce, I’ve worked across every side of the industry — from brand-side teams and startup launches to full-scale growth consultancy.
Today, I work directly with founders, teams, and decision-makers as a Fractional E-Commerce Manager — helping ambitious brands grow smarter, faster, and with less stress.
Instead, think of me as your on-demand e-commerce director — stepping in to guide strategy, fix problems, and help execute when you don’t have the time, headspace, or in-house resource to do it all.
My Approach
I’ve seen firsthand how overwhelming it can be running an online brand — juggling digital marketing, fixing website issues, reviewing performance, managing emails, and making sure your team has what it needs to deliver. When things feel stretched, stuck or off track, that’s where I come in.
Why Clients Work With Me
Clients tell me they value my ability to simplify the chaos, solve problems fast, and provide a sense of calm, structure and momentum. I’m here to be the person you can rely on — whether that’s once a week, for a sprint project, or across a long-term growth plan.